1. Introduction

At Willow & Forde, we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and store your information when you use our website or services.

2. About Us

Willow & Forde is the data controller for the personal information you provide to us.

3. What Information We Collect

We may collect and process the following types of personal data:

• Contact Details: Name, address, email address, phone number.
• Payment Information: Billing address and payment details.
• Event Details: Information about your event, such as date, location, and requirements.
• Website Data: IP address, browser type, and information gathered through cookies.

4. How We Collect Your Data

We collect data in the following ways:

• When you fill out forms on our website or contact us via email or phone.
• When you book our services.
• Through cookies and analytics when you browse our website.

5. How We Use Your Data

We use your personal data for the following purposes:

• To provide and manage our services, including booking confirmations and event coordination.
• To communicate with you regarding your booking or inquiries.
• For billing and payment processing.
• To improve our website and services through analytics.
• To comply with legal obligations or resolve disputes.

6. Legal Basis for Processing

We process your data based on the following legal grounds:

• Contractual Obligation: To fulfill our agreement with you.
• Legitimate Interests: For business operations, such as improving our services and marketing.
• Consent: Where you have given explicit consent, such as subscribing to newsletters.
• Legal Compliance: To meet legal obligations.

7. Data Sharing

We may share your data with trusted third parties, including:

• Payment processors to handle transactions securely.
• Service providers assisting in delivering and setting up marquees.
• Analytics providers to enhance website functionality.
  We do not sell or rent your personal information to third parties.

8. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by law. For example:

• Booking information: Retained for 7 years for tax and legal purposes.
• Marketing preferences: Retained until you opt out.

9. Your Data Rights

Under GDPR, you have the following rights:

• Access: Request a copy of the personal data we hold about you.
• Correction: Request correction of inaccurate or incomplete data.
• Erasure: Request deletion of your data, subject to legal obligations.
• Restriction: Request limitation of data processing.
• Data Portability: Request transfer of your data to another service provider.
• Objection: Object to processing based on legitimate interests or direct marketing.

To exercise your rights, contact us at [Insert Email].

10. Cookies

Our website uses cookies to improve your browsing experience. Cookies are small files stored on your device to collect information about your preferences.

11. Data Security

We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction.

12. Third-Party Websites

Our website may contain links to external websites. We are not responsible for the privacy practices or content of third-party websites.

13. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page, and the “Last Updated” date will be revised.